TASBIA

The Appointment Scheduling and Booking Industry Association

Privacy Policy

Please review our Privacy Policy so you can see how we protect and use the information you provide to us.

Introduction

We are a trade association that helps appointment scheduling and booking technology companies achieve profitable growth. Industry professionals use our consulting and directory services to solve business challenges and take action based on industry research. Our privacy policy applies to any member, non-member, or visitor to the covered services.

The following statement outlines the privacy policy of The Appointment Scheduling and Booking Industry Association and its affiliated entities, and events (hereafter collectively "TASBIA"). Please forward any comments or concerns you may have regarding this policy to privacy@tasbia.com.

Our registered users ("members" and "non-members") share their professional identities with TASBIA, engage with our network of member companies, exchange knowledge and professional insights, and view and download relevant content. Content on some of our services is available to non-registrants ("visitors").

TASBIA understands that your privacy is important to you, and we are committed to respecting your privacy and protecting your information. This Privacy Policy applies to personal information TASBIA collects in connection with fulfilling membership benefits, and providing the most relevant content to members, non-members, and visitors. It covers the collection and use of information from any device used to access or connect to TASBIA branded services ("TASBIA services"), which include the website tasbia.com, my.tasbia.com, and related microsites (the "Sites"); apps; live events such as conferences and webinars; and any enabling third-party systems.

This Policy summarizes the types of personal information we collect, and how we use, safeguard, gain access to, and update or correct personal information. Also summarized is how we resolve disputes relating to our privacy practices, and the circumstances in which we may disclose personal information.

1. Individual Privacy Rights

1.1 Right of Access and Rectification of Your Personally Identifiable Information (PII)

You have the right to access the PII about you that TASBIA possesses, for instance to make updates to it. Most changes to your PII can be made from your profile/preferences pages on our Sites. For any information that you cannot change, please email us and we will make that change within 72 hours. Your identity must be verifiable via email or phone.

1.2 Right to Object to Processing PII

In addition to changing your PII, your profile provides you a means to opt out of receiving marketing communications from TASBIA. You have the right to reject the processing of your PII except where processing is required by applicable law, or, where TASBIA has a need to process it and processing is permitted by applicable law. Most communications have a means to opt out defined in them. If there is no means, contact us via the addresses provided below, or call TASBIA to opt out. Administrative and contractual emails about your account and services may still be sent.

1.3 Right Not to Provide Consent or to Withdraw Consent

TASBIA may rely on your consent to collect certain PII or use it in the way described in this Privacy Policy, in supplemental privacy statements, or in App- or Site-specific Privacy Policies. Where we rely on your consent, you have the right not to consent, and if you have provided consent, you have the right to withdraw your consent. The withdrawal of your consent does not affect the lawfulness of TASBIA’s use of PII before you withdrew consent. Moreover, TASBIA may have other bases, permitted or required by law, to preserve or continue using your PII.

1.4 Right to Erasure (‘right to be forgotten’)

You may have the right to have any PII removed from TASBIA’s systems, although such removal may mean that TASBIA can no longer provide services to your user account. For instance, if you are no longer a user of TASBIA’s Services and thus it is no longer necessary for TASBIA to use your PII, you may ask that TASBIA erase any PII about you.

1.5 Right to Restrict Processing

You may have the right to ask that TASBIA restrict use of your PII in certain circumstances, such as your belief that collection or use of the PII was not lawful, and where TASBIA has a legal reason under which it is required or permitted not to erase such PII. In this circumstance, TASBIA will maintain the PII in confidence and segregate it to prevent further use until TASBIA is able to erase it.

1.6 Exercising Individual Rights

To exercise any of your individual rights in this section, please email us at TASBIA’s General Contact Information below. Your identity must be verifiable via email or phone.

1.7 Children’s/Minor’s Privacy

TASBIA does not allow minors, meaning individuals under the age of 18, to utilize any of its services.

2. Information We Collect

We collect only basic contact information and not payment or healthcare information.

We collect PII including basic contact information (see paragraph 2.1 below), preferences regarding communication and research areas, online behavior and use of our services. See "How We Use Your Information" (Section 3) for further details. We do not collect payment (credit or debit card) information or healthcare-related information.

2.1 Personal Information You Provide to Us

Depending on your interactions with us, your PII may include:

  1. Your name
  2. Your title
  3. Email address
  4. Mailing address
  5. Phone number

Depending on your interactions with us, these are the ways in which PII might be provided to TASBIA:

  1. By registering  for access to our Sites, App and Services, or a conference, webinar, or free resource (i.e., any form submission where you provide additional information above and beyond the information listed in number 1 above).
  2. Submitting a form on our Sites or App including: contact, asset download.
  3. Submitting a complaint or dispute to us in conjunction with data/privacy issues outlined below in the section titled “EU-U.S. Privacy Shield and Dispute Resolution”.
  4. Emailing any TASBIA employee for assistance.
  5. Identifying yourself, beyond an anonymous inquiry, via any other means, such as in-person meeting, phone or postal mail.

Some content on our website is accessible for non-members and visitors to download. In order to access this restricted content, you must fill in a form to let us know who you are. Information you supply could include, but is not limited to, your full name, email address, job title, name of employer, and phone number. The majority of TASBIA content is available only to members who have registered through our website or verified conference attendees. To access this content, you must complete the website registration process, or follow instructions provided after registering for our conference.

To register an account with TASBIA, you must provide data including your full name, email address, and choose a password. You may also be asked to identify your areas of interest and content consumption preferences.

As part of the registration process, TASBIA members may the ability to invite their team members to create their own individual accounts on the TASBIA website by entering the email address(es) of colleagues, or uploading a list. By making use of this service, you are agreeing that you have permission to share the email addresses provided and that they have been obtained in a manner compliant with applicable anti-spam laws, including the federal CAN-SPAM Act. If these email addresses are new to the TASBIA database, we will only use the addresses to send an invitation email to invite your colleague to register. If the email address(es) are already part of the TASBIA database, the address(es) will be used to invite your colleagues, as well as maintain the email preferences already established by the individual.

You must provide data to register an account with TASBIA. You may also invite colleagues to register their own accounts as part of your company's membership.

We collect similar information as above from persons interacting with TASBIA at a trade shows, conferences, summits, or other events in which TASBIA is hosting or participating. When your badge is scanned or you supply a business card, the information you provide will be added to our customer relationship management system. Our Membership Development team may conduct follow-ups with this information.

If you provide a TASBIA staff member your business card, we may follow up with you.

Be aware that whenever you publicly disclose information online, that information could be collected and used by others. TASBIA is not responsible for any action or policies of any third parties who collect information that users publicly disclose in any such forums on TASBIA's website or blog.

We may use information provided to us through comments or other public interactions to follow up with you, but be aware that third parties may also use this publicly available information.

2.2 Anonymous Data We Automatically Collect

If you do not make yourself known to TASBIA, you remain anonymous.

If you do not make yourself known to TASBIA, your use of our content and services is anonymous. Anonymous data collected includes browsing and download activity on our sites, which will be matched to the information you provide once you make yourself known. Further details on how we collect anonymous data can be found under our cookie policy in Section 6 below.

When you access our content online via mobile phone, computer, tablet or any other device:

  1. IDs or identifiable information of your device.
  2. Cookies set by third-party data collection tools: Google API’s, ClouldFlare, Google GStatic, Bootstrap, Google Analytics, Google Tag Manager.
  3. Pages on the Sites visited.
  4. Referring websites (websites linking to the Site accessed).
  5. Your browser version, screen resolution, and operating system.
  6. IP address from your ISP connection or mobile carrier.
  7. Amount of time spent on each page of the Site.
  8. Search inquiries using a Site search function.
  9. Heatmap showing click activity.

TASBIA may provide additional notices to you about the purposes of collecting PII at the time it is collecting the PII, for instance in connection with an enrollment for a program.

2.3 Information Collected From Third Parties

Your information may be supplemented with additional information from third-party vendors such as publicly available information, information about your company, and other information which we may append or match to your record. We may also review and collect biographical information about representatives and contacts from members or prospective members that they post to the Internet.

Information we collect includes details about member and non-member organizations and employees, including their contact information (name, address, telephone numbers, and email addresses), job title, and name of employer.

By publicly disclosing information online, that information could be collected and used by others.

2.4 Service Use

We log your interactions with our services and resources.

Automated data we collect includes usage of our sites and apps, logins, content downloads, webinar registrations, and views. This data can also include cookies, device information, and IP addresses. See our cookie policy in Section 6 and "How We Use Your Information" in Section 3 for more information.

Data collection by TASBIA employees is done through online surveys (using third-party software), email, and phone calls. Access to your personal information is restricted to those employees who need to know that information in order to process it and provide you with a personalized membership experience. These individuals are bound by confidentiality obligations and may be subject to disciplinary action, including employment termination, if they fail to meet those obligations. Event data we collect can include conference and webinars registrations.

2.5 Data Retention

PII is retained for a period of five (5) years after the business relationship is no longer active. An "active" business relationship is defined as any interaction between an individual and TASBIA, including but not limited to phone calls; website downloads; attendance at TASBIA events, both in-person and virtual; and email, including opens and click-throughs. After a period of five (5) years of inactivity, TASBIA will erase the PII.

2.6 Public Forums/Third-Party Websites

TASBIA’s Sites and affiliated entity websites may have public forums. Any information posted in a public forum is at your discretion; TASBIA cannot prevent the public’s access to such information. If you are concerned about the privacy of information in public forums, please do not post any information in them. TASBIA and its affiliated entities will obtain your consent before posting any information related to your identity. Examples of public forums are:

  1. Comments to blogs
  2. Testimonials (textual and video)

Should you wish to have any public forum data removed, please email us at TASBIA’s General Contact Information below with a description of the specific content or information you wish to have removed from the public forum and where it appears. TASBIA cannot resolve any issues where the data has displayed outside of its Sites. An example would be a Tweet that was made that displays in a feed on one or another of TASBIA’s Sites. TASBIA can remove the Tweet from its Sites, but cannot control what Twitter or Twitter users do with the tweet, such as retweeting it.

TASBIA may link to third-party websites. Any PII disclosed on those websites is outside of TASBIA’s control; you should read their privacy policy before providing any PII.

3. How We Use Your Information

How we use your data depends on whether you are a member, non-member, or visitor.

TASBIA and its affiliates may disclose your data/PII:

  1. To the extent required by law; if we have reason to believe that disclosure will assist in investigations relating to the security and protection of our systems; or in response to search warrants, subpoenas, other judicial or administrative process, national security letters, or other demands that compel the release of PII under applicable law.
  2. In connection with a sale, merger, reorganization, or other transfer of TASBIA’s business (including under bankruptcy proceedings).
  3. To meet our contractual obligations where a vendor or third party is processing PII on our behalf. This is described further below.

TASBIA may use the services of third parties ("Data Processors"). Those services include but are not limited to:

  1. Website hosting
  2. SaaS applications for customer relationship management and data analytics
  3. Processing payments
  4. Marketing automation tools
  5. Various other SaaS applications for which TASBIA controls data input

These third parties do not access your PII unless it is done as part of a contractual support obligation. Our third-party service providers are responsible for their own privacy policies and procedures, and TASBIA has agreements in place with these third parties by which they agree to maintain the confidentiality of PII and process PII only in accordance with TASBIA’s instructions.

3.1 How We Use Anonymous Data

We use anonymous visitor information to optimize our marketing efforts.

Anonymous data is used to improve your experience with our sites and services, and may also be used to track the effectiveness of our marketing campaigns.

3.2 How We Use Your Personal Information

We do not sell your information.

TASBIA does not sell or rent your personal information to third parties. However, we may sell, transfer, or otherwise share some or all of TASBIA's assets in connection with a merger, acquisition, reorganization, sale of assets of our business, or in the event of bankruptcy.

By opting into communications with TASBIA or sharing your contact information with us, we will keep you up-to-date on special interest groups, services and events that match the interests you've expressed. See more details under "TASBIA Communications and Alerts."

We use personal account information in order to market our services and establish relationships. In addition, your information is used to operate and improve our membership programs and services, obtain payment for membership fees, fulfill your support or other requests and communicate with you, conduct research, and personalize the content and advertisements provided to you.

The information you provide directly or through use of our services is used to make sure members are getting the most from their experience with TASBIA. This includes making recommendations, such as resources to consume and special interest groups to join. We may also use this information to recommend other TASBIA services that can benefit your company.

We use the information provided by non-members to market TASBIA services and make sure you are having the best experience, which will carry over into your membership.

We use the contact information you've provided us with to alert you membership news and important updates as well as ensure a positive user experience.

TASBIA may hold live events at various conference venues. TASBIA and its professional service providers may record or livestream video, photos, and audio to record events, post such media to its social channels or website, display feeds on monitors at the conference venues, and create future marketing materials. Also, the conference venues are public spaces. Accordingly, attendees, exhibitors, sponsors, news organizations, and other businesses may record or stream their own video, take pictures, or record audio of activities at these conferences.

By attending a TASBIA conference or event, you acknowledge and agree that TASBIA may use any recorded media for purposes of display during the conference, marketing and promotional purposes, and any other lawful purposes in the ordinary course of TASBIA's business. TASBIA is not responsible or liable in any way for the activities of attendees involving recording or streaming video, pictures, or audio at conference venues.

By attending a public TASBIA event, you acknowledge that your image may captured by our staff photographers and videographers to be used in future marketing or promotional collateral.

TASBIA may disclose personal information when required by a subpoena, court order, search warrant, other legal process, requests by law enforcement agencies, or applicable law. Moreover, we may disclose personal information to the extent necessary to maintain the security of our systems, apps, and Sites, resolve disputes, or investigate possible misconduct.

TASBIA will cooperate by providing relevant personal information if requested by law enforcement.

3.3 Third-party Services

All third parties who work with TASBIA and interact with our users must adhere to the restrictions presented in our privacy policy.

TASBIA may partner with third parties for the purpose of delivering products or services that are part of TASBIA's offerings. In those cases, it is necessary to convey names and email addresses of users to the third party in order to provide TASBIA services. When these third parties receive such personal information, they commit to govern its use and disclosure with privacy practices that are at least as restrictive as TASBIA's privacy policy. In those cases, these third parties are under no circumstances permitted to send marketing communications directly to our users with the personal information provided by TASBIA, or to use the personal information they receive for any purpose other than the delivery of TASBIA products or services, unless, in the use of the product or service, the user elects to enter into a direct business relationship with the third party, opts in to receive marketing communications from the third party, or accepts terms and conditions for the use of the third party's product or service. These third parties have their own privacy policies, which govern their products and services.

3.4 TASBIA Webinar Program

Information collected from jointly-offered webinars co-presented or co-hosted between TASBIA and a sponsoring partner may be used by that partner in accordance with its privacy policy.

TASBIA may partner with other companies to jointly promote products or services during live webinars. If you specifically express interest in a partner-sponsored webinar, we may share contact information collected during the registration process with our joint promotion partner(s). TASBIA limits the duration of the business partners' use of the information we collect. Their use of the information will be in accordance with their own privacy policies. If you sign up for a TASBIA webinar that was promoted by a partner, you will become part of the TASBIA database and may receive notices of upcoming webinars of similar topics. If you do not wish for your information to be shared in this manner, you may opt to not register for a jointly-offered webinar.

We do not share your information with business partners without your consent. You always have the option to decline interaction with TASBIA partners and respective communications.

TASBIA does not share data about attendees with business partners unless: (1) you opt in to such sharing via an event registration form, or (2) you attend a TASBIA conference and allow TASBIA or any of its designees to scan your attendee badge. At any point after registration, if you do not wish for your information to be shared in this manner, you may choose to opt out of event communications and/or elect not to have your badge scanned at TASBIA events. If you choose to share your information with business partners in the manners described above, your information will be subject to the business partners' respective privacy policies.

4. Internet Advertising

TASBIA does not deliver third-party online advertisements on our websites, but we may advertise our programs and services on others' websites. Please familiarize yourself with those website operators' or network advertisers' privacy policies to understand their practices relating to advertising. TASBIA does not provide any information we have collected about you, or relating to your usage of any TASBIA Sites to advertising website operators or network advertisers.

5. TASBIA Communications and Alerts

5.1 Emails, alerts, and other communications

By opting in to receive TASBIA communications or alerts, you agree to receive on occasion other correspondence from TASBIA related to topics and other TASBIA news and information that you consented to receive during subscription, registration, sign up, verbal communication, or other online action. In addition, we may contact you regarding your membership status. This type of information is for our internal use and is shared externally only in anonymous, aggregated form for generalized user analysis, or to enable third-party agents to send emails to you on our behalf. You will be contacted by email or otherwise only by TASBIA unless you have also expressed interest in a partner's event. See more details on how we share information with our partners under "TASBIA Conferences and Events" in Section 3 above.

Our website also includes a feature that enables TASBIA to share links to its content through email at our users' requests. The email address(es) that you supply in connection with this service will be used only to send the requested content. They will not be reused for any purpose. By making use of this feature, you are agreeing that you have permission to use the email addresses provided and that they have been obtained in a manner compliant with applicable anti-spam laws, including the federal CAN-SPAM Act.

5.2 Your Preference Management Options

We offer marketing preferences for you to control how we communicate offers and other information to you. You can adjust your communication preferences at any time by visiting the email preferences area within your account settings.

6. Use of Cookies and Other Technologies

6.1 Cookies

We may use (or we may contract with service providers to use) various technologies to collect information about your activities on our Sites.

To make TASBIA Sites work properly, facilitate access to our Sites, and personalize your experience, we may assign your computer or device one or more "cookies." A cookie is a small data file that our Sites and app save on your computer or mobile device when you visit our Sites, use the App, respond to surveys, or participate in polls. It enables our Sites to remember your actions, browsing activities, favorite content, and preferences (such as clicking "Remember me" during login). Whenever you sign into our Sites or the App, we will record your user ID in a cookie file on your computer or device.

Cookies do not give us access to your PII. Information collected by cookies may include:

  1. Your browser or operating system
  2. Your manner of connecting to the Internet (including the type of device you are using
  3. Your Internet protocol (IP) address (not associated with a particular individual)
  4. Data relating to malfunctions or problems occurring when you use TASBIA Sites
  5. App usage for statistical and research purposes

Additionally, we may collect information about other software on your device for the limited purpose of protecting your security or improving your online experience.

We use a combination of Google Analytics, marketing automation, and cookies on our Sites that identify your computer to help us analyze traffic patterns on our Sites as well as to provide you with a better experience by showing you content that matches your interests, improving content, and making the Sites easier to use.

Through the use of a cookie, TASBIA may also automatically collect information about your online activity on our Sites, such as the web pages you visit, the links you click, and the searches you conduct.

Google Analytics uses cookies to help TASBIA analyze how visitors use its Sites. The information generated by the cookies about your use of TASBIA Sites includes your IP address, and will be transmitted to and stored by Google on its servers.

Google will use this information for the purpose of evaluating your use of our sites, creating reports on website activity, and providing other services relating to Internet usage. Google may also pass this information onto third parties when required to do so by judicial or administrative process or otherwise to the extent required by law, or when such third parties process the information on Google's behalf.

By using one of our Sites, you consent to the processing of data about your visit by Google in the manner and for the purposes set out above.

If you so choose, you can opt out by turning off cookies in the preferences settings in your browser, or by downloading and installing the Google Analytics Opt-Out Browser Add-On from http://tools.google.com/dlpage/gaoptout.

TASBIA’s use of cookies conforms to industry standards. Should you wish to not have cookies enabled when using our Sites, you can adjust your browsers settings accordingly. However, this may cause issues in accessing information where authorization is required. Additionally, you can set your user preferences on your profile on our Sites to control how cookies are set.

6.2 Other Technologies

TASBIA may use standard Internet technology, such as web beacons (also called "clear GIFs" or "pixel tags"), locally stored objects (often referred to as "flash cookies"), and other similar technologies, to deliver or communicate with cookies and track your use of our Sites and content presented via the Sites. TASBIA may also include web beacons in email messages or newsletters to determine whether messages have been opened and acted upon. The information TASBIA obtains in this manner enables customization of the programs and services TASBIA offers, and measures the overall effectiveness of TASBIA’s online content and advertising campaigns.

6.3 Information Used by Third-Party Sites and Services

Third parties, such as vendors, advertising entities, and business partners, may use cookies and other technologies (such as web beacons) to collect information about your online activities. The purposes for collecting this information includes: to measure usage of our sites; to analyze, modify, and personalize advertising content on our sites; and to provide ads about goods and services we hope will be of interest to you. We do not have access to or control over cookies or other features these third parties may use, and the information practices of these third parties are not covered by this privacy policy. Some of these third parties may be network advertisers that offer you the option of not having this information collected.

6.4 Links to Third-Party Sites

You may find links to other companies on our site with whom we have a relationship. TASBIA is not responsible for the privacy practices of these third parties. We encourage you to read their privacy statements, as they may differ from ours.

7. Data security

TASBIA takes data security very seriously and has implemented various physical and electronic safeguards to keep your information secure.

TASBIA utilizes industry-standard administrative, physical, and technical safeguards to protect personal information received from our users and website visitors. TASBIA will protect PII by reasonable security safeguards against loss or theft, as well as unauthorized access, disclosure, copying, use, or modification. Safeguards for TASBIA’s internal systems and infrastructure include transport layer security or secure sockets layer protocols to protect and encrypt PII in transit, firewalls and data encryption at rest. These methodologies, unfortunately, cannot 100% guarantee that Internet transmissions will be protected, secured, or not otherwise intercepted.

TASBIA is committed to maintaining reasonable and appropriate administrative, physical, and technical safeguards to:

  • Provide assurances of the integrity and confidentiality of personal information.
  • Protect against any reasonably anticipated threats or hazards to the security or integrity of personal information, and unauthorized uses or disclosures of personal information.
  • Maintain compliance with the legal framework of requirements for the privacy and security of personal information.

Some payments may be made via a payment gateway which handles the collection of payment card information. That payment gateway is responsible for the protection of payment card information under the Payment Card Industry (PCI) Data Security Standard.

8. Online Payments

All sales are final. Please review your membership contract for information on early termination guidelines.

All payments made via the online payment system are final. Your contract or invoice outlines the cancellation, early termination, or refund options offered on the services purchased. Please discuss any questions you may have prior to making the payment. TASBIA does not collect any information submitted during the payment process. The payment processor for TASBIA is PCI compliant.

9. Accessing and Making Changes to Personal Information

Please contact us to review, change, or update the information TASBIA has about you.

If you would like to access personal information we may have about you or to make changes or updates to that information, please contact us.

10. Dispute Resolution

If you believe the security of your PII has been compromised via any of TASBIA’s Sites, contact us immediately at +1.781.591.0450 and ask for IT.

11. General Contact Information

The Appointment Scheduling & Booking Industry Association, Inc.
36 Washington St., Suite 170
Wellesley Hills, MA 02481

Phone: +1.781.591.0450
privacy@tasbia.com

12. Amendments to this Policy

This privacy policy was last updated 06 July 2023